“2016 Swiss best brand” TOP 50 Omega in third

World famous comprehensive brand consultancy Interbrand has released the “2016 Best brand” Swiss (Best Swiss Brands, 2016). “NESTLE coffee” (NESCAFE) listed the brand value of 11.381 billion francs, “NESTLE” brand value of 7.974 billion Swiss francs (NESTLE), followed by “Omega” (Omega) brand value of 7.387 billion Swiss francs in third place.

, according to a report in 2016, Switzerland, the best brand in the TOP 50 16 tabulation, accounts for nearly a third. Included in the list of 16 tabulation brand is the same with last year, ranking have floating. Rolex ranked the third rise in (a), led by the tabulating the brand; Four omega’s seventh (up), the biggest progress; Product family, watch, spirit and radar one hundred ranking flat compared with last year. Other tabulation brand in the list of the seating arrangement is improving, only a tiger elegant fall, just swap with swatch position.
In 2016, Swiss best brand TOP 50 list complete
Ranking brand value (million Swiss francs) market trends
1 the nestle coffee (NESCAFE) 113.81 + 7%
2 the NESTLE (NESTLE) 79.74 + 7%
3 OMEGA (OMEGA) 73.87 + 2%
Four Swiss telecom (SWISSCOM) 50.82-1%
ABB 47.67 5-3%
6 UBS (UBS) 38.52 + 6%
7 Rolex 36.77 + 5%
8 ZURICH insurance (ZURICH) 34.20-4%
CREDIT SUISSE (CREDIT SUISSE) 31.53 9-14%
10 bernays sent cable (NESPRESSO) 29.98 + 9%
11 deco (ADECCO) 24.60-6%
12 KANTONALBANKEN 24.49 + 4%
13 LINDT (LINDT) 24.01 + 7%
14 SCHINDLER (SCHINDLER) 18.86 + 3%
1500 da feili (PATEK PHILIPPE) 18.85 + 6%
16 JULIUS BAR 18.22-8%
17 SWISS RE (SWISS RE) 1773 + 4%
18 PICTET 15.61 —
19 SYNGENTA (SYNGENTA) 15.46-2%
20 VONTOBEL 14.77 + 1%
21 lafarge holcim (LAFARGEHOLCIM) 13.08 + 13%
GEBERIT (GEBERIT 22) 13.05 + 6%
23 CHOPARD (CHOPARD) 10.98 + 6%
24 LONGINES (LONGINES) 10.89 + 7%
25 BREGUET (BREGUET) 10.04 + 4%
26 (Abby AUDEMARS PIGUET) 9.61 + 11%
27 credit cooperative Banks (RAIFFEISEN) 9.28 + 3%
28 the TISSOT (TISSOT) 8.47 + 5%
29 GIVAUDAN (GIVAUDAN) 8.41 —
30 post bank (POSTFINANCE) 8.26 + 6%
31 VACHERON CONSTANTIN (VACHERON CONSTANTIN) 8.09 + 6%
32 scharf howson all nations (IWC) 7.79 + 9%
33 SWATCH (SWATCH) 7.72 + 4%
34 tiger TAG HEUER (TAG HEUER) 7.64 + 2%
35 long the bank (LOMBARD ODIER) 6.73 —
36 product family (JAEGER LECOULTRE) 6.73 + 4%
37 MIGROS 5.02 + 7%
(38 PHONAK PHONAK) 4.11 + 6%
39 west card (SIKA) 4.06 + 6%
40 that watch (hand) 4.01 + 8%
Spirit (BREITLING) 3.59 + 7% in 4100
42 radar (RADO) 3.35 + 5%
43 DIE POST 3.21 + 3%
44 COOP 3.15 + 3%
45 the SWISS LIFE (SWISS LIFE) 2.99 + 7%
46 LOGITECH (LOGITECH) 2.82-5%
47 DIE MOBILIAR 2.73-3%
48 HELVETIA 2.44-4%
49 KABA 2.30 —
50 SULZER (SULZER) 2.30-15%

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